How do you know that your business website must be updated?

Since the pandemic of Covid-19, many business owners started to make a website for their own businesses. They started to work with agency digital marketing in Indonesia to use SEO services, Google Ads, Facebook, or Instagram Ads. But, somehow, the results do not meet the expectations. Then, people realize if their company website should be updated or not.

Websites are not easily broken like home appliances, but web design services trends are changing all the time, following the technology. Old websites can continue to be used, but they can no longer satisfy the user experience.

If you are thinking about updating your website, you may refer to these three points

1. There is always a new trend of web design

Internet will continue to introduce new technology, and the trend of web design also changes.

When a user clicks your website through a search engine, the first impression of the website is the key factor that determines whether the user is willing to stop and browse the content of the webpage.

A long time ago, while your website was full of flash animations, it might be very dazzling and eye-catching. But now, it is a trivial matter that makes users feel outdated. Since some browsers do not support flash, your website homepage will be seen as blank. This will impact your website user experience.

2. Responsive Web Design (RWD)

The number of users using smartphones to access the Internet has exceeded laptop or computer users number. If your website is not a responsive website, it will impact your website traffic and the bounce rate will be higher. Therefore, your website must be designed responsively.

3. Website Backend Management

Frequent updating of website content is a necessary condition for SEO Optimization. If your website does not have a backend, you cannot update the content of the webpage independently and it will impact your SEO results.

If you need some help regarding updating website issues, Tomato Digital Indonesia is ready to help you in giving a solution, especially in web design services.