In the process of planning website building, the business model must be fully considered. Even if it is the same type of products but the corresponding customers are different, there will be very big differences when a web design agency Indonesia build a website, and the information provided by the customers must be in accordance with Customer needs, avoid the generation of worthless pages, in order to optimize your e-commerce website.

Here are some major differences between B2B and B2C websites:

1. Website Audiences

For B2C Websites, their website teams will put more effort to attract buyers to visit their website to purchase products.

While most B2B websites must cater their user experience to vastly different people who may potentially become a new lead. B2B companies are often targeting 3 to 4 people at certain organizations. Because of that, web design agency Indonesia has to make a different website structure.

2. Product information

In the process of building a website for business, a web design agency Indonesia has to consider a lot of things.

B2B-type websites usually provide detailed information on the product page, including factory origin, specifications, and other information that ordinary consumers would rarely want to get on shopping websites. The relevant inspection and specification certificates are also attached to allow the corporate customers to increase their purchase intentions.

B2C websites will use more distinctive pictures or text to market products, increase consumers’ impression of products, increase the value of products and brands in consumers’ minds, and attract consumers to come to buy.

3. Design Element

Most B2B companies' websites are presenting a professional and respectable image, from typography to imagery. It’s unusual to see a B2B website is full of illustrations and animations.

On the other hand, B2C websites can be a little more casual. B2C websites can show different options to choose from, and most customers will buy out of a sense of urgency. It’s much more likely to see large illustrations of eye-catching pictures on B2C sites.

If you want to make a website for your company or business, don’t worry! As a web design agency Indonesia, we will help you and your company to make it happen.